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Customer retention is critical to growing your business. If you can’t retain your current customers, what is the point in trying to acquire new ones? Caring for customers well should be at the forefront of your team’s mind on a daily basis, and you need to do everything you can to help them carry out this goal well.

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Growing your business requires an intentional digital presence and marketing strategy, and it all starts with your website. You can’t expect to generate leads if you greet your online visitors with a site that is cluttered, unhelpful, and difficult to navigate.

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As a marketing director, one of your biggest concerns and goals is generating leads to grow your business. The inbound marketing methodology allows you to do just that. If your team is going to embrace this method, they’ll also need a tool that makes inbound marketing possible.

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Internship programs tend to be viewed through some pretty strong stigmas. Depending upon which movie you’ve watched, you either have thoughts of jerky bosses, bumbling interns, countless cups of coffee, or sweet old men you wish were your grandpa. Regardless of which stereotype you’ve witnessed, you probably feel like an intern program has little to offer when it comes to growing your business.

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