Some of the top software as a service (SaaS) brands across the country understand just how vital marketing is to the success of their companies. Without proper marketing, their brands wouldn’t be where they are today.

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Name: JJ Scott
Position: Director of Web
Location: Lubbock
Job Description:

I work with the web team to plan, strategize, and creatively make sure that all of the content, the copy, imagery and things like that are sort of on point and match the customers brand. Hopefully that will translate to a lot of sales from their website strategy. I basically oversee the website projects from start to finish alongside the copywriters, designers, and developers who are performing the work.

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Setting Your Sales Team up for Success

Category: Sales

Written by: Lacey Wilcox


It’s impossible to distinguish one team within a company as most important. Without account managers, it’s difficult to retain monthly income. Without human resources or a finance team, it is impossible to care for your team well and steward your finances wisely. We could go on about marketing, leadership, customer satisfaction, and more.

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Halloween has always been an interesting holiday for marketing purposes. While it’s allegedly a holiday for kids to go door-to-door and collect candy, it’s celebrations are much more widespread than that. In fact, Halloween spending was projected to be around $9 billion in 2018.

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