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Posts About: Email Marketing


With over 4 billion internet users in the world, it might seem a little overdue if you aren’t combining your social media and email marketing efforts. Although some people could argue the case that email and social media platforms are mutually exclusive, we’d like to take the stance that combining these two goliaths is the best way to maximize your marketing strategy.

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With an estimated 3.8 billion email users worldwide, the urgency to engage consumers with consistent brand messaging is incredibly important. While the tips, tricks, and suggestions out on the web are vast and easily overwhelming, we’ve compiled a list of the five easiest email strategies to skyrocket client engagement that you can implement and roll-out, today.

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It’s estimated that the average person checks their email at least 15 times per day*. This means that email is a pretty integral part of our lives, and it’s a powerful tool for communicating with your audience and growing your business. However, this also means that every email you send is going to have a lot of competition in your audience’s inbox, so you have to make sure you’re getting the best results possible from your email marketing strategy.

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As a marketing director, it can feel like half of your time is spent researching and testing new methods of marketing your business. Every day it seems like there’s a new social platform, a new chat option, or a new AI technology to help you spread the word about your business. While all these new tools and software are great, it’s important not to forget some of the simplest, most direct tools in your arsenal.

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