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Posts About: Email Marketing

Sep032018

America loves holidays. Whether it’s Labor Day, Christmas, Independence Day, or the multitude of other holidays that are celebrated, holidays are typically a cheerful time. They’re a time to get together with family, have some time off work, and possibly run across a sale at a favorite store.

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7 Lists You Need for Email Segmentation

Category: Email Marketing

Written by: Lacey Wilcox

Aug022018

Email is a pretty powerful tool in any marketer’s arsenal, as long as it’s used well. One of the worst ways you can use this tool is by sending every email you create to every person in your contact database.

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Jul172018

When it comes to email, marketers sometimes adopt the same philosophy as we have for coffee and ice cream: if some is good, more must be better. But too much of a good thing can end up being pretty bad for you, and email is no exception.

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Why Isn't Anyone Opening My Emails?

Category: Email Marketing

Written by: Lacey Wilcox

Jul042018

Email isn’t just for funny cat memes and forwards from your great aunt with promises for bad luck if you don’t share a chain with everyone on your list. It can be an incredibly powerful tool for generating and nurturing leads - if it is used with care. Think email marketing is tired, overrated, or fruitless? Think again.

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