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Posts About: Social Media


Writing fresh content is hard. How do I write the same thing but in a new way...again?

I’ve said this statement so many times during my career, but the truth always makes itself known: writing content hasn’t somehow become more difficult (although it definitely feels more difficult) and you’ll ultimately do your brand a disservice if you're underestimating the reader.

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Facebook, Twitter, Instagram, Snapchat, YouTube, LinkedIn, Tik Tok, WhatsApp...and the list goes on. There are well over fifty social media applications, and counting, making their names known in the world, and that number can leave many marketers completely overwhelmed. As of 2019, 2.77 billion people are using social media with that number expected to grow to 3 billion by 2021.

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It’s no secret that Facebook hasn’t done the best job handling its users’ privacy in the past (cough, Cambridge scandal). But, the social giant is attempting to learn from those mistakes, and over the past few months, the team at Facebook has implemented some changes to how they’re handling information from and about their users.

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