Posts About: Digital Marketing


Halloween has always been an interesting holiday for marketing purposes. While it’s allegedly a holiday for kids to go door-to-door and collect candy, it’s celebrations are much more widespread than that. In fact, Halloween spending was projected to be around $9 billion in 2018.

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The NBA (National Basketball Association) had its highest ratings in five years last season, as fans are starting to come back around. Its revival can be thanked in large part to a brilliant digital marketing strategy across the league that has helped win fans back over.

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