Posts About: Seo


Living in a digital age has an incredible number of benefits. We can all agree that FaceTime, grocery delivery, and automatic payments make our life better. But, one downside of being in a digital world is that it can be almost impossible to get away from work. This “always on” mentality can quickly lead to employees who are overworked, burned out, and very stressed. Employee burnout is bad for team culture, customer care, and your overall work environment.

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Perhaps no component of digital marketing has received as much attention as search engine optimization (better known as SEO). A quick Google search for this phrase results in almost 200 billion results. Clearly, this is a topic the internet has thought about just a bit.

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Why is SEO so Important?

Category: Primitive Social Inbound Marketing SEO

Written by: Leisa Redmon


If a tree falls in a forest and no one is around to hear it, does it make a noise? If your business doesn’t show up on the first page of Google, does it even exist?

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You’ve probably heard the term SEO (Search Engine Optimization) floating around the office a time or two, and perhaps if you’re just like me, shrugged it off as rocket science requiring a dual-degree from MIT. But if we allow our curiosity to be piqued, and we take a moment to investigate a little further, we discover that A) 93% of all online experiences begin with a search engine, and B) Google receives over 63,000 searches per second on any given day – that’s nearly 2 TRILLION searches per year. These statistics alone show just how crucial building solid SEO practices into any company truly is.

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