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Posts About: Seo


Perhaps no component of digital marketing has received as much attention as search engine optimization (better known as SEO). A quick Google search for this phrase results in almost 200 billion results. Clearly, this is a topic the internet has thought about just a bit.

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If a tree falls in a forest and no one is around to hear it, does it make a noise? If your business doesn’t show up on the first page of Google, does it even exist?

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You’ve probably heard the term SEO (Search Engine Optimization) floating around the office a time or two, and perhaps if you’re just like me, shrugged it off as rocket science requiring a dual-degree from MIT. But if we allow our curiosity to be piqued, and we take a moment to investigate a little further, we discover that A) 93% of all online experiences begin with a search engine, and B) Google receives over 63,000 searches per second on any given day – that’s nearly 2 TRILLION searches per year. These statistics alone show just how crucial building solid SEO practices into any company truly is.

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Why You Should Optimize Your Website for SEO Regularly

Category: SEO

Written by: Scott Umberfield


SEO is not a one-and-done procedure: it takes consistent effort over time to help your ideal customers find you. Your pages can drop in ranking without some upkeep, and you can bet that your competitors are going to try to do everything they can to rank higher than you.  Bu by regularly optimizing your website for search engines, you can drive more organic traffic to your site, bringing you new leads and helping you be recognized as an authority in your area of expertise.

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